Business Development campaign for international firm
Imaginative campaign for business development in a challenging sector
International law firm Fieldfisher required a business development plan to promote its dispute resolution practice. Creating a knowledge-based marketing strategy and executing it with creative flair, we helped to grow the client base in this challenging area of the business.
Following the success of the initial campaign, our appointment was extended to the firm’s Real Estate & Energy as well as its Hotel, Retail and Leisure sectors, thereby working across all business units concurrently. Deliverables associated with our approved business plans included managing all digital marketing, PR and events, as well as new bids and tenders, team-building, reporting and budget management.